by First Avenue Ventures | Jul 19, 2022 | 2022, Birmingham, Business Lessons, Competition, Entrepreneurialism, Founders, Marketing, Podcast, Sales, Small and Medium-Sized Businesses, Start-Ups, The Structured Start-Up Podcast
The fifth and final episode of The Structured Start-Up Podcast is all about the competitive landscape. For this episode, we turned to Lee Ross, the CEO of SlateXP, a Birmingham-based student safety software company. Ross has successfully launched two companies in...
by First Avenue Ventures | Jun 28, 2022 | 2022, Birmingham, Business Lessons, Entrepreneurialism, Football, Founders, Marketing, Podcast, Sales, Small and Medium-Sized Businesses, Start-Ups, The Structured Start-Up Podcast
The fourth episode of The Structured Start-Up podcast focuses on the importance of finding your entrepreneurial story. As Mike Goodrich, the principal of First Avenue Ventures, says, “If you don’t have a compelling narrative that people will buy into, your...
by First Avenue Ventures | Jun 23, 2022 | 2022, Alabama, Birmingham, Business Lessons, COVID-19, Entrepreneurialism, Founders, Small and Medium-Sized Businesses, Start-Ups, World Games
“And you may ask yourself, ‘Well, how did I get here?'”– The Talking Heads, “Once in a Lifetime” As Randall Woodfin and Protective Stadium get ready to welcome the world to Birmingham, we need to to remember that the journey towards...
by First Avenue Ventures | Jun 7, 2022 | 2022, Advising, Alabama, Birmingham, Business Lessons, Entrepreneurialism, Founders, Marketing, Podcast, Sales, Small and Medium-Sized Businesses, Start-Ups, The Structured Start-Up Podcast
We were lucky to have the opportunity to speak with Jeff Gale of TicketBiscuit for The Structured Start-Up podcast. Drawing on his experience building a successful full-service ticketing company, Gale shared his tips for marketing, growth hacking, and other sales...
by Mike Goodrich | May 18, 2022 | 2022, Advising, Birmingham, Business Lessons, Entrepreneurialism, Founders, Marketing, Revenue, Sales, Small and Medium-Sized Businesses, Start-Ups, The Structured Start-Up Podcast, World Games
Blog 2 of 2 (unless I can work in a Sumo Wrestling or Drone Racing analogy) I recently had two entrepreneurs share with me that they are considering and under consideration for selling their wares at the World Games. I gave one an enthusiastic thumbs up, as it was an...
by Mike Goodrich | Feb 17, 2022 | 2022, Birmingham, Books and Resources, COVID-19, Entrepreneurialism, Small and Medium-Sized Businesses, Start-Ups
The recent Disney+ delight, The Beatles: Get Back, shows us the full creative process. It is messy and slow, but it helps put the challenges of producing quality creative material in perspective. Sure, we all enjoy the pithy tweet or the poignant Medium article, but...
