Marketing, Growth Hacking, and Other Sales Techniques: Advice from Jeff Gale on The Structured Start-Up Podcast

Marketing, Growth Hacking, and Other Sales Techniques: Advice from Jeff Gale on The Structured Start-Up Podcast

We were lucky to have the opportunity to speak with Jeff Gale of TicketBiscuit for The Structured Start-Up podcast. Drawing on his experience building a successful full-service ticketing company, Gale shared his tips for marketing, growth hacking, and other sales...
The One-Time Revenue of the World Games

The One-Time Revenue of the World Games

Blog 2 of 2 (unless I can work in a Sumo Wrestling or Drone Racing analogy) I recently had two entrepreneurs share with me that they are considering and under consideration for selling their wares at the World Games. I gave one an enthusiastic thumbs up, as it was an...
Book Recommendations for the Entrepreneur: An Affirmation, a Clarification, and a Challenge

Book Recommendations for the Entrepreneur: An Affirmation, a Clarification, and a Challenge

The recent Disney+ delight, The Beatles: Get Back, shows us the full creative process. It is messy and slow, but it helps put the challenges of producing quality creative material in perspective. Sure, we all enjoy the pithy tweet or the poignant Medium article, but...
Partnerships, Salespeople, and Pricing: Advice from Zane Tarence on The Structured Start-Up Podcast

Partnerships, Salespeople, and Pricing: Advice from Zane Tarence on The Structured Start-Up Podcast

When we spoke with Zane Tarence of Founders Advisors for The Structured Start-Up podcast, he shared his three best pieces of advice for entrepreneurs, and they were so good, we had to share them on our blog, too. In addition to his role as Managing Director and...
Product Testing and MVP with Nourish

Product Testing and MVP with Nourish

On this week’s podcast episode, we talk to Mary Drennen and Tiffany Vickers Davis of Nourish, an at-home meal delivery service that brings fresh, healthy, chef-inspired dishes to their clients.  We talked about product testing and getting to the MVP level (and you can...
2021 Assessment Of The Birmingham Entrepreneurial Community

2021 Assessment Of The Birmingham Entrepreneurial Community

As always with the new year, we’re taking some time to pause and reflect. First Avenue does so by compiling our annual list of funded start-ups in Birmingham, which helps us analyze the health of the city’s entrepreneurial ecosystem. I also like to take stock...