The Competitive Landscape: Advice from Lee Ross on The Structured Start-Up Podcast

The Competitive Landscape: Advice from Lee Ross on The Structured Start-Up Podcast

The fifth and final episode of The Structured Start-Up Podcast is all about the competitive landscape. For this episode, we turned to Lee Ross, the CEO of SlateXP, a Birmingham-based student safety software company. Ross has successfully launched two companies in...
Finding Your Entrepreneurial Story: Advice from Jim Cavale on The Structured Start-Up Podcast

Finding Your Entrepreneurial Story: Advice from Jim Cavale on The Structured Start-Up Podcast

The fourth episode of The Structured Start-Up podcast focuses on the importance of finding your entrepreneurial story. As Mike Goodrich, the principal of First Avenue Ventures, says, “If you don’t have a compelling narrative that people will buy into, your...
Marketing, Growth Hacking, and Other Sales Techniques: Advice from Jeff Gale on The Structured Start-Up Podcast

Marketing, Growth Hacking, and Other Sales Techniques: Advice from Jeff Gale on The Structured Start-Up Podcast

We were lucky to have the opportunity to speak with Jeff Gale of TicketBiscuit for The Structured Start-Up podcast. Drawing on his experience building a successful full-service ticketing company, Gale shared his tips for marketing, growth hacking, and other sales...
The One-Time Revenue of the World Games

The One-Time Revenue of the World Games

Blog 2 of 2 (unless I can work in a Sumo Wrestling or Drone Racing analogy) I recently had two entrepreneurs share with me that they are considering and under consideration for selling their wares at the World Games. I gave one an enthusiastic thumbs up, as it was an...
Book Recommendations for the Entrepreneur: An Affirmation, a Clarification, and a Challenge

Book Recommendations for the Entrepreneur: An Affirmation, a Clarification, and a Challenge

The recent Disney+ delight, The Beatles: Get Back, shows us the full creative process. It is messy and slow, but it helps put the challenges of producing quality creative material in perspective. Sure, we all enjoy the pithy tweet or the poignant Medium article, but...